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Eli Lilly Sues 2 More Medspas Over Compounded Tirzepatide
In a bold move to protect its proprietary medications, Eli Lilly has filed lawsuits against two medical spas, Thrive Health and Wellness LLC in Colorado and Valhalla Vitality LLC in New York, for selling unapproved products claiming to contain tirzepatide. Tirzepatide...
Popular
ASDSA Study Sparks Calls for Medical Spa Safety Reform: Urges Stronger Oversight
The American Society for Dermatologic Surgery Association (ASDSA) has issued a stark warning about the potential risks posed by the rapidly expanding medical spa industry. In a recent study titled Supervision Unveiled: Navigating the Supervision Landscape in Medical...
The Partnership Boom Continues: Empower Aesthetics Joins Forces with Leading Medspas
2025 is shaping up to be the year of partnerships in the medspa world. Hot on the heels of Alpha Aesthetics’ latest partnership and Nordstrom’s collaboration with SkinSpirit, Empower Aesthetics has announced strategic partnerships with Georgous Aesthetic Bar and Livio...
Nordstrom Teams Up with SkinSpirit: Big Retail Moves Beyond Beauty Counters—What This Means for the Medspa Industry
Nordstrom’s latest partnership with SkinSpirit at its New York flagship store is more than a typical luxury beauty play—it’s a bold step into the world of advanced medical aesthetics. Offering services like Botox, dermal fillers, microneedling, and clinical-grade...
Managing a medspa team? Here’s a free template to track employee performance effectively.
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Alpha Aesthetics Partners with Another Medspa: How Do These Deals Actually Work?
The aesthetics industry continues to evolve as Alpha Aesthetics Partners announces its latest partnership with Inbloom Health + Medispa of New Hampshire, marking another strategic move in the rapidly consolidating medspa sector. This partnership highlights a growing...
Pop-Up vs Embedded Subscribe Forms: What Works Best?
Table of Contents Introduction Pop-Up Forms: The Data-Backed Benefits Why Pop-Ups Work Best Practices for Pop-Up Email Capture Forms Embedded Forms: The Consistent Option Benefits of Embedded Forms Drawbacks of Embedded Forms Best Practices for embedded email...
The Rising Costs of Cosmetic Surgery: What Medspa Owners Need to Know for 2025
Cosmetic surgery continues to rise in popularity, with more people seeking aesthetic enhancements to look and feel their best. However, as demand increases, so do the costs. For medspa owners, understanding these cost trends can provide valuable insights into client...
Google Ads vs. Instagram Ads: Which is Better for Your Medspa?
Feeling lost in the world of digital ads for your medspa? You're not alone. With Instagram showing off gorgeous before-and-afters and Google capturing people actively searching for treatments, it's tough to know where to focus your marketing budget. Let's cut through...
Featured
Whitney Ray Di Bona Calls CoolSculpting ‘The Biggest Sham’ in the Medspa Industry
In a no-holds-barred interview on Culture Apothecary, Whitney Ray Di Bona didn’t pull any punches when it came to the medspa industry. Toxic product injury lawyer turned advocate for safer beauty, Di Bona went straight for the jugular, calling CoolSculpting “the...
Google Ads vs. Instagram Ads: Which is Better for Your Medspa?
Should your medical spa focus on Google Ads or Instagram Ads? Compare costs, ROI, and strategies to decide which platform will grow your business.
Alpha Aesthetics Partners with Another Medspa: How Do These Deals Actually Work?
Alpha Aesthetics Partners continues to grow by partnering with top-tier medspas. Here’s how these partnerships work, the pros and cons for owners, and how independent medspas can adapt to compete.
Pop-Up vs Embedded Subscribe Forms: What Works Best?
Learn whether pop-up or embedded subscribe forms are more effective for medical spas, backed by data, plus tips on offers, email strategies, and trust-building.
The Rising Costs of Cosmetic Surgery: What Medspa Owners Need to Know for 2025
With the rising costs of cosmetic surgery, medspa owners have a unique opportunity to position their businesses as affordable, effective alternatives. Explore key strategies for growth in 2025.
INDUSTRY NEWS AND INSIGHTS
Whitney Ray Di Bona Calls CoolSculpting ‘The Biggest Sham’ in the Medspa Industry
In a no-holds-barred interview on Culture Apothecary, Whitney Ray Di Bona didn’t pull any punches when it came to the medspa industry. Toxic product injury lawyer turned advocate for safer beauty, Di Bona went straight for the jugular, calling CoolSculpting “the...
ASDSA Study Sparks Calls for Medical Spa Safety Reform: Urges Stronger Oversight
The American Society for Dermatologic Surgery Association (ASDSA) has issued a stark warning about the potential risks posed by the rapidly expanding medical spa industry. In a recent study titled Supervision Unveiled: Navigating the Supervision Landscape in Medical...
The Partnership Boom Continues: Empower Aesthetics Joins Forces with Leading Medspas
2025 is shaping up to be the year of partnerships in the medspa world. Hot on the heels of Alpha Aesthetics’ latest partnership and Nordstrom’s collaboration with SkinSpirit, Empower Aesthetics has announced strategic partnerships with Georgous Aesthetic Bar and Livio...
Nordstrom Teams Up with SkinSpirit: Big Retail Moves Beyond Beauty Counters—What This Means for the Medspa Industry
Nordstrom’s latest partnership with SkinSpirit at its New York flagship store is more than a typical luxury beauty play—it’s a bold step into the world of advanced medical aesthetics. Offering services like Botox, dermal fillers, microneedling, and clinical-grade...
MARKTING AND GROWTH
Pop-Up vs Embedded Subscribe Forms: What Works Best?
Table of Contents Introduction Pop-Up Forms: The Data-Backed Benefits Why Pop-Ups Work Best Practices for Pop-Up Email Capture Forms Embedded Forms: The Consistent Option Benefits of Embedded Forms Drawbacks of Embedded Forms Best Practices for embedded email...
Google Ads vs. Instagram Ads: Which is Better for Your Medspa?
Feeling lost in the world of digital ads for your medspa? You're not alone. With Instagram showing off gorgeous before-and-afters and Google capturing people actively searching for treatments, it's tough to know where to focus your marketing budget. Let's cut through...
Step-by-Step Guide to S.M.A.R.T. Goals For Your Business
Every successful business starts with a clear plan, and as a medspa owner, setting the right goals can be the key to unlocking growth in 2025. But goals like “get more clients” or “improve my business” are often too vague to drive real results. That’s where SMART...
Should You Hire a Digital Marketing Company for Your Medspa? 10 Questions to Ask First
I get it—digital marketing can feel overwhelming. As someone who has run a digital marketing companies and worked with countless medspa owners, I’ve seen firsthand how confusing and intimidating this world can be. Many medspa owners think marketing is just about...
Google Search for Aesthetic Businesses: A Simple Guide
What You Need to Know Google helps potential clients find your medspa when they search online. Think of it like a massive directory that ranks businesses based on how helpful and trustworthy they are. Why This Matters for Your Medspa Every second, thousands of people...
FEATURED
FDA Announces End of Tirzepatide Shortage: What This Means for Medspas and Compounders
The FDA has announced the resolution of the tirzepatide shortage, signaling new restrictions for compounding pharmacies. Medspas relying on compounded weight loss treatments like tirzepatide must now prepare for a shift to FDA-approved options such as Mounjaro or Zepbound.
How to Ensure Your Medspa Website is Compliant
Compliance is more critical than ever for medspa websites. From cookie consent to data privacy, medspas must adhere to legal standards to ensure client trust and avoid potential fines. This guide covers the key compliance elements your medspa website needs, why they...
How to Know When it is Time to Hire a Practice Manager
As a small business owner and entrepreneur, you've poured your heart and soul into building your business. You're the visionary, the dreamer, the leader who brought your concept to life. You've taken the risks that most people only think about doing. You are a...
The Future of Beauty and Longevity is Coming to the U.S.
The future of medspas is here. Symmetria, the renowned Athens-based brand, is bringing its innovative approach to beauty, wellness, and longevity to the U.S. Discover how their integration of aesthetics and wellness is reshaping the industry and why planning for the future of your medspa has never been more important.
Alpha Aesthetics Partners with Another Medspa: How Do These Deals Actually Work?
The aesthetics industry continues to evolve as Alpha Aesthetics Partners announces its latest partnership with Inbloom Health + Medispa of New Hampshire, marking another strategic move in the rapidly consolidating medspa sector. This partnership highlights a growing...
HIPAA Compliance and Business Associate Agreements (BAAs): What Medspas Need to Know
HIPAA laws are designed to protect patient privacy and ensure the security of Protected Health Information (PHI). Medspas, as healthcare providers, must comply with these laws to avoid penalties, maintain patient trust, and safeguard sensitive data. A key component of...
How to Break into the Medspa Industry: Top Job Sites and Networking Essentials
The medspa industry is flourishing, and so is the demand for skilled aesthetic professionals. If you're looking to build a career in this field, it takes more than a simple job application, you are going to have to be creative and determined. But, the need is out...
Medspa Health Check
WELLNESS AND LIFESTYLE
Nikki Glaser and Ariana Grande on Botox and Fillers: Golden Globes 2025 Host Gets Real About Celebrity Beauty Treatments
Celebrities and Injectables: Nikki Glaser's Golden Globes Jokes About Hollywood Beauty Standards Go Viral The 2025 Golden Globes became more than just another awards show when host Nikki Glaser brought down the house with her hilarious takes on Hollywood's open secret...
Generation Beta: Because “404: Generation Name Not Found” Was Too Long
2025 is here and let's give a big welcome to all the little adorable babies that have been born in the last couple of days, as we annoint you... Generation Beta. So we're really naming a generation after what tech companies call their buggy,...
Dry January and Beyond: How Cutting Alcohol Could Transform Your Business and Life
Dry January isn’t just a trendy challenge—it’s an opportunity to reevaluate habits and unlock new potential. Beyond the well-known health perks, reducing alcohol consumption can boost focus, creativity, and overall success. For medical spa professionals, where energy...
financials
How To Track Medical Spa Employee Performance: Importance and Free Template
Discover how leading medical spas use smart performance tracking to drive growth, motivate staff, and maximize revenue. Download our proven tracking template and implementation guide.
Find Your Perfect Aesthetic Conference - 2025
Stay updated with the latest in AI
Generation Beta: Because “404: Generation Name Not Found” Was Too Long
2025 is here and let's give a big welcome to all the little adorable babies that have been born in the last couple of days, as we annoint you... Generation Beta. So we're really naming a generation after what tech companies call their buggy, not-quite-ready-for-prime-time software? As a member of...
I Tried Sora’s AI Video Generation—And I Am Officially Freaked Out
I experimented with Sora, an AI video creation tool that taps into cutting-edge tech from OpenAI. The results—hyper-realistic scenes and seamless storytelling—left me impressed, inspired, and a little freaked out.
Top AI Platforms for Aesthetic Businesses: Enhance Customer Experience with Virtual Try-Ons, Simulators, and More
The aesthetic industry is buzzing with advancements, and artificial intelligence (AI) is leading the charge. From virtual try-ons to personalized consultations, AI-powered platforms allow aesthetic businesses to elevate client experiences and streamline operations. Whether you're managing a medspa...
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Good Faith Exam vs. Consultation: What’s the Difference?
If you've ever wondered about the difference between consultations and Good Faith Exams in your medspa, you're not alone! Let's dive into why these get mixed up and what you really need to know to keep your practice both client-friendly and legally compliant.What's...
ASDSA Study Sparks Calls for Medical Spa Safety Reform: Urges Stronger Oversight
The American Society for Dermatologic Surgery Association (ASDSA) has issued a stark warning about the potential risks posed by the rapidly expanding medical spa industry. In a recent study titled Supervision Unveiled: Navigating the Supervision Landscape in Medical Spas, ASDSA revealed concerning...
Client Experience
How to Address Problem Employees in Your Medspa: A Science-Backed Approach
You thought you were building a dream team. You hired talented individuals, brought in team lunches, went to conferences, maybe took them out to blow off steam after busy days and ultimately created a welcoming work environment. But now, you’re walking on eggshells...
Breaking Free from Key Person Dependency in Your Medspa
I recently found myself at the Neuroscience Educational Institute Global Conference in Colorado Springs. I'm no neuroscientist, but I was there because all the super-smart friends I somehow managed to make over the years were presenting. Meanwhile, me, the “businessy”...
Top 5 Lessons from Coach Taylor on Success, Leadership, and Planning (And How They Apply to Medspa Owners)
Growing up, I had a front-row seat to the intensity, dedication, and relentless pursuit of excellence that comes with being a successful coach. My father coached college men's lacrosse at Rutgers University, and his team’s success was a direct reflection of his...
How to Know When it is Time to Hire a Practice Manager
As a small business owner and entrepreneur, you've poured your heart and soul into building your business. You're the visionary, the dreamer, the leader who brought your concept to life. You've taken the risks that most people only think about doing. You are a...
The Challenges and Strategies of Effective Management with Shakira Johnson
"If I bring a bad day home, it affects everyone. I don't want to put that on my daughter."Being a manager is one of the most challenging roles in business. While many aspire to be leaders, the reality of managing a team can be daunting. Effective management requires a...
The Art of Filtering Advice
"Listen to advice, but always consider the source and their intent." Everyone has an opinion, but not everyone’s opinion matters. It's essential to know how to filter advice, identify credible sources, and listen to experts who truly know what they’re talking...