Get Med Spa Smart
The blueprint for those who want the inside scoop on what matters in the aesthetics world.
The Latest
Federal Judge Halts Compounded Copies of Eli Lilly’s Weight Loss Drugs
Date: March 6, 2025Source: The Hill In a game-changing ruling, a federal judge in Texas has stopped compounding pharmacies from making affordable versions of Eli Lilly’s blockbuster weight loss drugs, Zepbound and Mounjaro. On March 5, 2025, Judge Mark Pittman upheld...
Is Allergan Scaring MedSpa Owners into Loyalty? Dr. Subbio Calls Out Pushy Tactics
Dr. Christian Subbio’s viral Instagram post with 603 shares, 293 comments, 2,871 likes (at the time of this posting) has medspa owners buzzing. The Philly plastic surgeon blasted Allergan, claiming their Botox ad (patients leave at “twice the rate” when switched off...
Novo Nordisk’s Direct-to-Consumer Wegovy: The Devastating Impact on MedSpas
The End of an Era: How FDA's Shortage Declaration and Novo's DTC Move Are Crushing MedSpa Revenue Streams The weight loss industry is undergoing a seismic shift as pharmaceutical giant Novo Nordisk launches its direct-to-consumer (DTC) NovoCare® Pharmacy program,...
Skinbetter Science’s Pricey Pill Promise: Is BioRewind Worth Adding to Your Medspa Menu?
As Medspa owners and practitioners, it it s a never ending job keeping up with the latest skin care products solutions to help your clients... and stay stay innovative, progressive and ahead of the competition. Skinbetter Science launched their new skin supplement on...
How Much Should Your MedSpa Spend on Marketing? The Data-Driven Answer
As a medical spa professional, you've probably asked yourself: "What percentage of my revenue should I invest in marketing?" It's a critical question that can make or break your practice's growth and visibility in an increasingly competitive landscape.You'll want to...
FBI Issues Warning on Fraudulent Semaglutide Compounding
The FBI has issued a major warning (Alert I-022825-PSA, Feb 28, 2025) about fraudulent compounding practices involving semaglutide, the active ingredient in Ozempic and Wegovy. This alert is critical for medspa owners, weight loss clinics, and pharmacies—especially...
How To Reset Your Instagram Algorithm: A Fresh Start For Your Feed
When Scrolling Takes a Turn What is the saying - "it's all fun and games until someone gets hurt?" Okay, maybe hurt is extreme, but if you are like me and while doom scrolling you come across a post - and no I won't name names - that is so odd, disturbing, crazy,...
Compounding Pharmacies Fight Back: Why Semaglutide Access Matters
Last December, the FDA announced "shortage" of tirzepatide, last month about Eli Lilly suing Medspa, and just last week, we saw the FDA announce that compounding pharmacies must stop the production and sale of semaglutide. Now, compounding pharmacies are taking legal...
Texas Botox Regulation Under Scrutiny – What Medspa Owners Everywhere Need to Know
In a recent investigative report by KXAN News, significant concerns have been raised about the oversight of Botox and similar injection procedures (e.g. Filler, IV Therapy) in Texas. The findings revealed alarming gaps in regulation that allow almost anyone to become...
Texas Botox Regulation Under Scrutiny – What Medspa Owners Everywhere Need to Know
A KXAN investigation reveals gaps in Texas Botox oversight, prompting new rules and legislative efforts. Learn how medspa owners can prepare for stricter regulations and enhance client trust.
Marketing and Growth
Hyperpersonalization Isn’t Optional Anymore—It’s the Key to Thriving in 2025
The Problem with AI-Generated Content: A Sea of Sameness Let’s face it—AI has revolutionized content creation. With just a few clicks, anyone can generate blog posts, social media captions, and even email campaigns... and just like that everything looks/feels/reads...
The Best Time to Start Your Medspa Blog? Right Now.
There's an old Chinese proverb that says The best time to plant a tree was 20 years ago. The second best time is today. The same wisdom applies perfectly to blogging for your business. As we dive into 2025, I'm seeing a not-so-great trend among medspa owners. Creating...
How to Save Your TikTok Videos: A Quick Guide for Users
TikTok will be back on the app store eventually (so we have been told) and when it does return, it would be a good idea to start saving your videos. Whether you’re sharing educational tips, showcasing before-and-after transformations, or engaging with your audience,...
Mastering Conference Networking: Actionable Tips for Every Type of Attendee (Even If You’re Alone)
Networking at conferences can feel intimidating, especially if you’re introverted or attending alone. But conferences are one of the best ways to build meaningful relationships, learn from industry leaders, and grow your career or business. If you’ve ever wondered how...
From Pigskin to Perfect Skin: How Attain Medspa of Hoboken is Breaking Geographic Boundaries at Super Bowl LIX
Move over, sports drinks and snack sponsors - there's a new player in the Super Bowl lineup, and they're proving that local boundaries don't limit success! While the Kansas City Chiefs and Philadelphia Eagles prepare to battle it out in New Orleans in Super Bowl LIX,...
Industry News and Updates
XWELL Expands into the Medspa Sector: What It Means for the Industry
XWELL is making a bold move into the medical spa industry with plans to acquire multiple medspas by 2025. This shift aligns with the growing trend of mergers, acquisitions, and corporate-backed medspa brands. What does this mean for independent medspa owners?
Federal Judge Halts Compounded Copies of Eli Lilly’s Weight Loss Drugs
A Texas federal judge’s ruling on March 5, 2025, ends compounded versions of Eli Lilly’s Zepbound and Mounjaro, affecting medspas relying on affordable weight loss drugs. Discover the implications for costs and care.
Is Allergan Scaring MedSpa Owners into Loyalty? Dr. Subbio Calls Out Pushy Tactics
Dr. Subbio’s viral post (603 shares, 2,871 likes) slams Allergan’s claim that switching from Botox doubles patient churn. Marketing ploy or scare tactic? See what medspa pros say.
Novo Nordisk’s Direct-to-Consumer Wegovy: The Devastating Impact on MedSpas
Novo Nordisk’s new $499 direct-to-consumer Wegovy program threatens to eliminate a major revenue stream for medspas nationwide. Coming right after the FDA ended the semaglutide shortage, this strategic move could force significant layoffs and closures across the aesthetic wellness industry that has relied on compounded semaglutide services.
Business and Operations
How Much Should Your MedSpa Spend on Marketing? The Data-Driven Answer
As a medical spa professional, you've probably asked yourself: "What percentage of my revenue should I invest in marketing?" It's a critical question that can make or break your practice's growth and visibility in an increasingly competitive landscape.You'll want to...
Why Every Medspa Owner Is Buying Machines Wrong (And How The Client-First Machine Method™ Fixes It)
The most common mistake medspa owners make over and over again when buying a new device: they focus on what’s trendy, what competitors are using, what fits within their budget, what gives good results, the price, or what sales reps promise will be the next big thing....
New Rules Crack Down on Bad Behavior at Medical Conferences
No, it isn't what you think - this is more of a don't be a jerk kind of initiative. So, in a bold move to address unprofessional conduct —the Society of Thoracic Surgeons (STS) and the European Association for Cardio-Thoracic Surgery (EACTS) —have introduced...
The Medical Spa Boom & Bust Cycle: Surviving the Correction and Thriving in a Maturing Industry
The party’s over. For years, the aesthetic industry felt like an unstoppable gold rush. Hang a shingle, buy some devices, hire injectors, and watch the money roll in. That era is over. The numbers prove it. The Medspa Boom and Bust graphic paints a clear picture:...
Wellness & Lifestyle
20 Ways to Answer the Question, “How Are You?” (And 20 Ways Not To)
Whether you’re an injector, microblader, esthetician, laser technician (or really any job that provides a service to people on the daily) you see countless clients each month—and hear the question, “How are you?” just as many times. While it might seem like throwaway...
Nikki Glaser and Ariana Grande on Botox and Fillers: Golden Globes 2025 Host Gets Real About Celebrity Beauty Treatments
Celebrities and Injectables: Nikki Glaser's Golden Globes Jokes About Hollywood Beauty Standards Go Viral The 2025 Golden Globes became more than just another awards show when host Nikki Glaser brought down the house with her hilarious takes on Hollywood's open secret...
Generation Beta: Because “404: Generation Name Not Found” Was Too Long
2025 is here and let's give a big welcome to all the little adorable babies that have been born in the last couple of days, as we annoint you... Generation Beta. So we're really naming a generation after what tech companies call their buggy,...
Dry January and Beyond: How Cutting Alcohol Could Transform Your Business and Life
Dry January isn’t just a trendy challenge—it’s an opportunity to reevaluate habits and unlock new potential. Beyond the well-known health perks, reducing alcohol consumption can boost focus, creativity, and overall success. For medical spa professionals, where energy...
Mel Robbins, Marcus Aurelius, and Buddha Walk Into a Bar: The Timeless Secret to Peace in 2025
As the 2024 finale approaches and a new year begins, many of us find ourselves juggling family dynamics, professional demands, and personal expectations. It’s the perfect storm for feeling overwhelmed by external chaos. Enter thought leaders like Mel Robbins (Let...
AI and Tech
Top 10 Most Popular AI Tools in 2025 – Which One Should You Use?
AI is transforming industries, and these are the 10 most popular AI tools of 2025, from image generation to AI-powered writing and automation. Find the best AI for your needs!
NowSecure Urges Enterprises to Ban the DeepSeek iOS Mobile App
A recent report by NowSecure highlights critical security flaws in the DeepSeek AI mobile app, urging enterprises—including medspas—to ban its use. Discover why this matters for your business and how to stay secure while embracing AI responsibly.
Where Did All the Reviews Go? Google’s Latest Bug is Hitting Locals—Will They Come Back?
Local businesses are losing Google reviews due to a confirmed bug affecting local business listings. Learn why it’s happening, whether reviews will return, and what steps you should take now.
Generation Beta: Because “404: Generation Name Not Found” Was Too Long
2025 is here and let's give a big welcome to all the little adorable babies that have been born in the last couple of days, as we annoint you... Generation Beta. So we're really naming a generation after what tech companies call their buggy,...
Most Popular Articles
Medspa Health Check
Practice Management
Medical Director vs. Collaborating Physician: What Every Medspa Owner Needs to Know
Are you planning to open a medspa or already running one? Understanding the crucial roles of Medical Directors and Collaborating Physicians could be the difference between a thriving business and potential legal complications. In this comprehensive guide, we'll break...
Good Faith Exam vs. Consultation: What’s the Difference?
If you've ever wondered about the difference between consultations and Good Faith Exams in your medspa, you're not alone! Let's dive into why these get mixed up and what you really need to know to keep your practice both client-friendly and legally compliant.What's...
3 Things to Focus On to Make Your Aesthetics Business Successful in 2025
As an aesthetician, you’re not just in the business of providing effective treatments - you’re also running a business that needs strategy and structure in order to thrive. The aesthetics industry is evolving rapidly, with new trends, technologies, and client...
How to Say “No” to a Medspa Client—With Compassion and Care
In the medspa world, it’s common for clients to request treatments they may not need, whether it’s the latest trend or just a bit more of what they’ve already received. As medspa professionals, your role is twofold: enhancing appearances and protecting your clients’...
Why Medspas Should Embrace Wellness Services for Pre- and Post-Menopausal Women
Menopause is no longer a hush-hush topic—it’s a movement. Actually it has been dubbed The Menopause Moment, and it is about time. Women are embracing this life stage with openness and empowerment, and the wellness industry is taking notice. For medspa owners, this...
How to Break into the Medspa Industry: Top Job Sites and Networking Essentials
The medspa industry is flourishing, and so is the demand for skilled aesthetic professionals. If you're looking to build a career in this field, it takes more than a simple job application, you are going to have to be creative and determined. But, the need is out...
The Latest Partnership, Merger, and Acquisition News
Empower Aesthetics Partners with Sea Mist MedSpa: A New Chapter in the Evolving MedSpa Industry
Atlanta Based AYA Medical Spa Acquires of NYC’s Tribeca MedSpa
“Skin by Lovely™ and Corrective Skincare LA Merge: A New Model for Medspas (Oregon and Washington Are Next)
What Are Aesthetician Bridge Practices?
The Partnership Boom Continues: Empower Aesthetics Joins Forces with Leading Medspas
Nordstrom Teams Up with SkinSpirit: Big Retail Moves Beyond Beauty Counters—What This Means for the Medspa Industry
Alpha Aesthetics Partners with Another Medspa: How Do These Deals Actually Work?
Featured
New Rules Crack Down on Bad Behavior at Medical Conferences
Medical conferences are cracking down on unprofessional behavior with new policies aimed at fostering respect and inclusivity. These initiatives, led by organizations like the Society of Thoracic Surgeons, offer valuable lessons for all professional settings—including medspas
Find Your Perfect Aesthetic Conference - 2025
Medical Director vs. Collaborating Physician: What Every Medspa Owner Needs to Know
Confused about the difference between a collaborating physician and a medical director for your medspa? This guide explains their roles, costs, and state requirements.
How to Break into the Medspa Industry: Top Job Sites and Networking Essentials
The medspa industry is flourishing, and so is the demand for skilled aesthetic professionals. If you're looking to build a career in this field, it takes more than a simple job application, you are going to have to be creative and determined. But, the need is out there, so we have compiled some...
How to Become an Aesthetic Nurse: A Complete Guide to a Rewarding Career
Are you interested in combining healthcare expertise with the art of cosmetic treatments? If you're passionate about helping others achieve confidence in their natural beauty, a career in aesthetic nursing might be perfect for you. This detailed guide will walk you through everything you need to...
Stay Informed with The MedSpa Mastery Report
Sign up to get industry news, growth strategies, and exclusive offers delivered to your inbox
Leadership and Management
New Rules Crack Down on Bad Behavior at Medical Conferences
No, it isn't what you think - this is more of a don't be a jerk kind of initiative. So, in a bold move to address unprofessional conduct —the Society of Thoracic Surgeons (STS) and the European Association for Cardio-Thoracic Surgery (EACTS) —have introduced...
How to Address Problem Employees in Your Medspa: A Science-Backed Approach
You thought you were building a dream team. You hired talented individuals, brought in team lunches, went to conferences, maybe took them out to blow off steam after busy days and ultimately created a welcoming work environment. But now, you’re walking on eggshells...
Breaking Free from Key Person Dependency in Your Medspa
I recently found myself at the Neuroscience Educational Institute Global Conference in Colorado Springs. I'm no neuroscientist, but I was there because all the super-smart friends I somehow managed to make over the years were presenting. Meanwhile, me, the “businessy”...
Top 5 Lessons from Coach Taylor on Success, Leadership, and Planning (And How They Apply to Medspa Owners)
Growing up, I had a front-row seat to the intensity, dedication, and relentless pursuit of excellence that comes with being a successful coach. My father coached college men's lacrosse at Rutgers University, and his team’s success was a direct reflection of his...
How to Know When it is Time to Hire a Practice Manager
As a small business owner and entrepreneur, you've poured your heart and soul into building your business. You're the visionary, the dreamer, the leader who brought your concept to life. You've taken the risks that most people only think about doing. You are a...
The Challenges and Strategies of Effective Management with Shakira Johnson
"If I bring a bad day home, it affects everyone. I don't want to put that on my daughter."Being a manager is one of the most challenging roles in business. While many aspire to be leaders, the reality of managing a team can be daunting. Effective management requires a...
Financials
Will the Lipstick Effect Shine in 2025 Amid Economic Uncertainty?
As the stock market takes a nosedive and prices continue to rise, businesses are closely watching consumer behavior to understand how spending patterns might shift in 2025. Historically, the beauty industry has shown remarkable resilience during economic downturns, a...
10 Questions to Ask The Vendor Before You Buy Your Next (or first) Treatment Machine
Here we go, here we go, here we go again... The end of the year approaches, and this means medspa owners find themselves on the receiving end of the laser rep who has a "demo machine" that just happens to be available — but only if you act fast. The urgency, the...
Featured
How to Promote Your Specials For Maximum Exposure: A Step-by-Step Guide
As a medspa owner, you know that certain days on the calendar—like Valentine’s Day, Mother’s Day, or even New Year’s—are prime opportunities to attract new clients and delight existing ones. These “calendar events” are moments when people are actively searching online...
Healthcare Pioneer Dr. Loretta Ford, Co-Creator of the Nurse Practitioner Role, Passes Away at 104
The healthcare community mourns the loss of Dr. Loretta "Lee" Ford (1920-2025), whose groundbreaking work revolutionized modern healthcare delivery. Dr. Ford, alongside Dr. Henry Silver, established the first nurse practitioner program in 1965, creating a new category...
Medical Director vs. Collaborating Physician: What Every Medspa Owner Needs to Know
Are you planning to open a medspa or already running one? Understanding the crucial roles of Medical Directors and Collaborating Physicians could be the difference between a thriving business and potential legal complications. In this comprehensive guide, we'll break...
How To Barter Services Correctly: With Service Template
Starting a medical spa—or any business, really—often feels like a crash course in resourcefulness. When funds are tight, you might find yourself exploring creative options, including bartering services. Sure, in a perfect world with unlimited budgets, bartering...
Mastering Conference Networking: Actionable Tips for Every Type of Attendee (Even If You’re Alone)
Networking at conferences can feel intimidating, especially if you’re introverted or attending alone. But conferences are one of the best ways to build meaningful relationships, learn from industry leaders, and grow your career or business. If you’ve ever wondered how...
Biostimulants – The New Natural Solution for Long-Lasting Skin Rejuvenation
What Are Biostimulants, and Why Are They Growing in Popularity? As clients seek out alternatives to botox, biostimulants are gaining popularity for delivering natural-looking results that last. Unlike botox, which paralyzes muscles, biostimulants help the body...
Botox® Cosmetic Receives FDA Approval for Platysma Bands: What This Means for Your MedSpa Clients
In exciting news for aesthetic professionals, Botox® Cosmetic (onabotulinumtoxinA) has received FDA approval for treating moderate to severe vertical platysma bands. These vertical bands, often referred to as neck or jawline bands, can cause a noticeable aging effect,...
How the Revamped Allē Best Friends Club Can Drive Growth for Your Medspa
As a medspa owner or injector, staying ahead in the competitive aesthetics industry means offering programs that not only attract new clients but also encourage loyalty among your existing clientele. The newly revamped Allē Best Friends Club from Allergan Aesthetics...