MARKETING AND GROWTH
The Best Time to Start Your Medspa Blog? Right Now.
Wondering if blogging is worth it for your medspa? The data says yes! A well-maintained blog can generate more leads, improve SEO, and establish your expertise. Find out how to start today.
How to Save Your TikTok Videos: A Quick Guide for Users
Prepare for the TikTok ban with our quick guide. Learn how to save your videos, back up data, and explore alternative platforms to maintain your online presence.
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How to Build a High-Converting MedSpa Website
Your medspa website is your digital storefront—it's often the first impression potential clients will have of your business. To ensure your website not only attracts visitors but also converts them into clients, you need to follow key best practices. In this guide,...
Digital Gift Cards for MedSpas: Boost Your Business Online
Gift cards are a powerful tool to boost sales and enhance customer engagement all year round. If you’re not offering branded, digital gift cards prominently on your website, you’re leaving money on the table!Why Digital Gift Cards Are Essential for Your Medspa...
Google’s Latest Ranking Update: How Your Medspa Can Stay Ahead
The rules seems to be always changing when it comes to ranking, but Google’s recent algorithm update is great news for smaller medspas looking to rank higher in search results. The update shifts focus towards high-quality, user-friendly content, giving businesses like...
How Medical Providers Should Do Social In 2025: Do’s and Don’ts
The aesthetics industry is rapidly changing, and while social media remains one of the most powerful tools for medspas to attract, educate, and retain clients, many practitioners still struggle with ineffective or "no" strategies that do more harm than good. In 2025,...
Are You On Threads? The Social Media Site, Not The Face
You've seen it. Threads showed up on Instagram like a new toy in a Happy Meal. But the kind that you aren't sure what to do with. Well, if you are on it, dig in, because you are one of 275 million people light tweeting (because isn't that really what it is?) every day...
Top 10 Essential Sites to List Your Medspa for Maximum Exposure and Visibility
In today’s digital age, optimizing your medspa’s online presence is essential for attracting clients and driving growth. From Google My Business to industry-specific directories like RealSelf, each platform offers unique advantages to medspas looking to reach...
Celebrate National Healthy Skin Month at Your Medspa
What is National Healthy Skin Month? Every November, National Healthy Skin Month focuses on raising awareness about skin health and promoting healthy skincare practices. This is a prime opportunity for medspa owners to educate their clients and attract new ones with...
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Why Professional Photos Are Essential for Your MedSpa Website
In the highly competitive world of medspas, creating a strong first impression online is crucial. Your website serves as the digital face of your business, and the images you choose to showcase can make or break that first interaction with potential clients. While it...
How the Revamped Allē Best Friends Club Can Drive Growth for Your Medspa
As a medspa owner or injector, staying ahead in the competitive aesthetics industry means offering programs that not only attract new clients but also encourage loyalty among your existing clientele. The newly revamped Allē Best Friends Club from Allergan Aesthetics...
The Hard Truth: You’re in the Marketing and Sales Business, Not Just the MedSpa Business
Embracing your role in the marketing and sales business doesn’t diminish your expertise as a MedSpa practitioner. Instead, it amplifies your ability to reach and serve more clients effectively.
Boost Your Medspa’s Local Visibility: The Ultimate Local SEO Checklist
As a medspa owner, you know the importance of attracting clients from your local area. One of the most effective ways to do this is through local SEO (Search Engine Optimization). Local SEO focuses on optimizing your online presence to attract more business from...
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