MARKETING AND GROWTH
Why Every Medspa Needs Individual Provider Pages (If You Want to Win at SEO and AI Search)
Individual provider pages help medspas rank higher, build trust, and get found in AI search. Here’s why every provider needs a page of their own.
Spring Holiday Promotions That Drive Revenue: How to Market Your Medspa Specials in the AI Era
Learn how to create data-driven, AI-enhanced marketing campaigns for your medspa’s Easter, Mother’s Day, and Father’s Day promotions that maximize visibility and conversions in 2025.
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The Best Time to Start Your Medspa Blog? Right Now.
There's an old Chinese proverb that says The best time to plant a tree was 20 years ago. The second best time is today. The same wisdom applies perfectly to blogging for your business. As we dive into 2025, I'm seeing a not-so-great trend among medspa owners. Creating...
How to Save Your TikTok Videos: A Quick Guide for Users
TikTok will be back on the app store eventually (so we have been told) and when it does return, it would be a good idea to start saving your videos. Whether you’re sharing educational tips, showcasing before-and-after transformations, or engaging with your audience,...
Mastering Conference Networking: Actionable Tips for Every Type of Attendee (Even If You’re Alone)
Networking at conferences can feel intimidating, especially if you’re introverted or attending alone. But conferences are one of the best ways to build meaningful relationships, learn from industry leaders, and grow your career or business. If you’ve ever wondered how...
Pop-Up vs Embedded Subscribe Forms: What Works Best?
Table of Contents Introduction Pop-Up Forms: The Data-Backed Benefits Why Pop-Ups Work Best Practices for Pop-Up Email Capture Forms Embedded Forms: The Consistent Option Benefits of Embedded Forms Drawbacks of Embedded Forms Best Practices for embedded email...
Hyperpersonalization Isn’t Optional Anymore—It’s the Key to Thriving in 2025
In 2025, generic marketing won’t cut it. Dive into hyperpersonalization strategies tailored to your clients’ personalities, motivations, and life stages—transforming your medspa’s growth potential.
The Best Time to Start Your Medspa Blog? Right Now.
Wondering if blogging is worth it for your medspa? The data says yes! A well-maintained blog can generate more leads, improve SEO, and establish your expertise. Find out how to start today.
How to Save Your TikTok Videos: A Quick Guide for Users
Prepare for the TikTok ban with our quick guide. Learn how to save your videos, back up data, and explore alternative platforms to maintain your online presence.
Top 10 Essential Sites to List Your Medspa for Maximum Exposure and Visibility
In today’s digital age, optimizing your medspa’s online presence is essential for attracting clients and driving growth. From Google My Business to industry-specific directories like RealSelf, each platform offers unique advantages to medspas looking to reach high-intent clients. Below, we dive into the top sites for listing your medspa, complete with visitor statistics, cost information, and the benefits each can bring to your business. Data provided by sources including Google My Business,...
Celebrate National Healthy Skin Month at Your Medspa
What is National Healthy Skin Month? Every November, National Healthy Skin Month focuses on raising awareness about skin health and promoting healthy skincare practices. This is a prime opportunity for medspa owners to educate their clients and attract new ones with resources and events focused on skin health. Why November is the Perfect Time for Medspa Promotions While November often sees attention on holiday promotions, positioning your medspa around skin health can set you apart. Clients...
Top 6 Essential Strategies to Market Your MedSpa Successfully
Welcome to your comprehensive guide to medspa marketing! In today’s fast-paced, competitive industry, mastering your marketing efforts can make all the difference in attracting and retaining clients. Below, we dive deep into the essential marketing strategies for medspas, why they matter, and how to implement them effectively.1. Search Engine Optimization (SEO): The Backbone of Your Online Presence SEO is the cornerstone of any successful medspa marketing strategy because it ensures that your...
The 10-Year Effect: Why We All Want to Look a Decade Younger and How Medspas Can Leverage This Trend in Content Marketing
It’s no secret that the beauty and wellness industries are dominated by a universal desire: to look younger. Specifically, 10 years younger. From skincare routines to advanced medspa treatments, “how to look 10 years younger” is a question that constantly arises in search trends. But why is it always 10 years? What makes this timeframe so powerful in people’s minds? Let's explore the reasons behind the popularity of the 10-year effect, why it's a potent tool for medspas to use in their content...
How Telemedicine is Revolutionizing MedSpas
The healthcare landscape is rapidly evolving, and telemedicine is at the forefront of that change. While it was once reserved for traditional healthcare, telemedicine has found a powerful niche in the medspa industry. Medspas are now embracing telemedicine to reach more clients, provide consultations, and even perform follow-ups—all without the need for clients to visit in person. In this post, we’ll explore how telemedicine is revolutionizing medspas and why you should consider integrating it...
How to Build a High-Converting MedSpa Website
Your medspa website is your digital storefront—it's often the first impression potential clients will have of your business. To ensure your website not only attracts visitors but also converts them into clients, you need to follow key best practices. In this guide, we'll explore how to create a high-converting medspa website that resonates with your target audience and stands out in search results.Why Your MedSpa Website Matters Your website isn’t just about showcasing services—it’s a powerful...
Top 10 Essential Sites to List Your Medspa for Maximum Exposure and Visibility
In today’s digital age, optimizing your medspa’s online presence is essential for attracting clients and driving growth. From Google My Business to industry-specific directories like RealSelf, each platform offers unique advantages to medspas looking to reach...
Celebrate National Healthy Skin Month at Your Medspa
What is National Healthy Skin Month? Every November, National Healthy Skin Month focuses on raising awareness about skin health and promoting healthy skincare practices. This is a prime opportunity for medspa owners to educate their clients and attract new ones with...
Top 6 Essential Strategies to Market Your MedSpa Successfully
Welcome to your comprehensive guide to medspa marketing! In today’s fast-paced, competitive industry, mastering your marketing efforts can make all the difference in attracting and retaining clients. Below, we dive deep into the essential marketing strategies for...
The 10-Year Effect: Why We All Want to Look a Decade Younger and How Medspas Can Leverage This Trend in Content Marketing
It’s no secret that the beauty and wellness industries are dominated by a universal desire: to look younger. Specifically, 10 years younger. From skincare routines to advanced medspa treatments, “how to look 10 years younger” is a question that constantly arises in...
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