MARKETING AND GROWTH
What You Need to Know About The Onslaught Of Google Business Profile Suspensions
If you Google Business Page has fallen victim to the latest onslaught of suspensions, this is what you need to know. If your profile is still working okay, there are steps to take to protect you from suspension.
The 2-Second Trust Hack That Makes A Huge Difference
In the aesthetics industry, trust forms in milliseconds. Learn the precise logo carousel placement strategy that elite medspas use to build instant credibility, backed by visual processing research showing it works 60,000x faster than written content.
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Mastering Conference Networking: Actionable Tips for Every Type of Attendee (Even If You’re Alone)
Networking at conferences can feel intimidating, especially if you’re introverted or attending alone. But conferences are one of the best ways to build meaningful relationships, learn from industry leaders, and grow your career or business. If you’ve ever wondered how...
Pop-Up vs Embedded Subscribe Forms: What Works Best?
Table of Contents Introduction Pop-Up Forms: The Data-Backed Benefits Why Pop-Ups Work Best Practices for Pop-Up Email Capture Forms Embedded Forms: The Consistent Option Benefits of Embedded Forms Drawbacks of Embedded Forms Best Practices for embedded email...
Google Ads vs. Instagram Ads: Which is Better for Your Medspa?
Feeling lost in the world of digital ads for your medspa? You're not alone. With Instagram showing off gorgeous before-and-afters and Google capturing people actively searching for treatments, it's tough to know where to focus your marketing budget. Let's cut through...
Step-by-Step Guide to S.M.A.R.T. Goals For Your Business
Every successful business starts with a clear plan, and as a medspa owner, setting the right goals can be the key to unlocking growth in 2025. But goals like “get more clients” or “improve my business” are often too vague to drive real results. That’s where SMART...
Mastering Conference Networking: Actionable Tips for Every Type of Attendee (Even If You’re Alone)
Find out your networking style with our quiz and guides for introverts, connectors, and curious learners to master networking at conferences.
Pop-Up vs Embedded Subscribe Forms: What Works Best?
Learn whether pop-up or embedded subscribe forms are more effective for medical spas, backed by data, plus tips on offers, email strategies, and trust-building.
Google Ads vs. Instagram Ads: Which is Better for Your Medspa?
Should your medical spa focus on Google Ads or Instagram Ads? Compare costs, ROI, and strategies to decide which platform will grow your business.
Are You On Threads? The Social Media Site, Not The Face
You've seen it. Threads showed up on Instagram like a new toy in a Happy Meal. But the kind that you aren't sure what to do with. Well, if you are on it, dig in, because you are one of 275 million people light tweeting (because isn't that really what it is?) every day - at least that is what Adam Mosseri, the head of Instagram and Threads, posted on Sunday night. Might be time to join this not so barren wasteland and start talking about... Threads on Threads. plus there are cute pet pictures...
Top 10 Essential Sites to List Your Medspa for Maximum Exposure and Visibility
In today’s digital age, optimizing your medspa’s online presence is essential for attracting clients and driving growth. From Google My Business to industry-specific directories like RealSelf, each platform offers unique advantages to medspas looking to reach high-intent clients. Below, we dive into the top sites for listing your medspa, complete with visitor statistics, cost information, and the benefits each can bring to your business. Data provided by sources including Google My Business,...
Celebrate National Healthy Skin Month at Your Medspa
What is National Healthy Skin Month? Every November, National Healthy Skin Month focuses on raising awareness about skin health and promoting healthy skincare practices. This is a prime opportunity for medspa owners to educate their clients and attract new ones with resources and events focused on skin health. Why November is the Perfect Time for Medspa Promotions While November often sees attention on holiday promotions, positioning your medspa around skin health can set you apart. Clients...
Top Questions Searched – Double Chins
Welcome to our Top Questions series, where we answer the most frequently asked questions about popular medspa treatments. Whether you're a medspa owner, a practitioner, or marketer, these questions will help you understand what clients are searching for and what they need to know. This list is curated to serve as inspiration for blog posts, social media content, or website updates, allowing you to engage clients by addressing their top concerns. Let’s dive into the essential questions people...
Top Questions Searched – PDO Threads
Welcome to our Top Questions series, where we answer the most frequently asked questions about popular medspa treatments. Whether you're a medspa owner, a practitioner, or marketer these questions will help you understand what clients are searching for and what they need to know. This list is curated to serve as inspiration for blog posts, social media content, or website updates, allowing you to engage clients by addressing their top concerns. Let’s dive into the essential questions people...
Top Questions Searched – Skin Tightening
Welcome to our Top Questions series, where we answer the most frequently asked questions about popular medspa treatments. Whether you're a medspa owner, a practitioner, or marketer, these questions will help you understand what clients are searching for and what they need to know. This list is curated to serve as inspiration for blog posts, social media content, or website updates, allowing you to engage clients by addressing their top concerns. Let’s dive into the essential questions people...
Top Questions Searched – PDO Threads
Welcome to our Top Questions series, where we answer the most frequently asked questions about popular medspa treatments. Whether you're a medspa owner, a practitioner, or marketer these questions will help you understand what clients are searching for and what they...
Top Questions Searched – Skin Tightening
Welcome to our Top Questions series, where we answer the most frequently asked questions about popular medspa treatments. Whether you're a medspa owner, a practitioner, or marketer, these questions will help you understand what clients are searching for and what they...
Top Questions Searched – Tattoo Removal
Welcome to our Top Questions series, where we answer the most frequently asked questions about popular medspa treatments. Whether you're a medspa owner, a practitioner, or medspa marketer, these questions will help you understand what clients are searching for and...
Top Questions Searched – Chemical Peels
Welcome to our Top Questions series, where we answer the most frequently asked questions about popular medspa treatments. Whether you're a medspa owner, a practitioner, or a marketer, these questions will help you understand what clients are searching for and what...
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