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John Oliver, Medspas, and the Uncomfortable Truths the Industry Can’t Ignore
John Oliver addresses the lack of oversight in the medspa indusry on Last Week tonight.
Suburban Boston in the Hot Seat: Milton Medspa Botulism Case Raises Serious Questions
10 case of botulism from Botox suspected from Canton, MA neighbor Milton. Read about the closer of Rodrigo Beauty plus more about the problem in this fast growing industry.
AI-Powered Skincare Predictions: How Haut.AI’s SkinGPT is Transforming Patient Consultations
Bridging the Gap Between Clinical Data and Patient Expectations As aesthetic professionals, you have all faced the challenge of clearly communicating treatment results to patients. Traditional clinical studies give us valuable percentages and data points, but rarely...
Beyond the Feds: Ohio Cracks Down on 14 Med Spas for Misleading Semaglutide Claims
What’s happening in Ohio? Ohio Attorney General Dave Yost sent stern letters on April 16, 2025 to 14 med spas across the state, ordering them to stop implying their compounded versions of semaglutide and tirzepatide are FDA‑approved or just as safe and effective as...
What Happens to Botox and Fillers in Space?
Botox Meets Zero Gravity On April 14, 2025, Katy Perry, alongside journalist Gayle King (who walked toward that rocket like it was the DMV on a Monday), and philanthropist (and Bezos fiance) Lauren Sánchez, embarked on a historic 11-minute suborbital flight aboard...
In the Loop: Exploring Aesthetic Loop
As a consultant guiding medspas through startup and growth phases, I'm always on the lookout for innovative tools that can provide value to the industry. Recently, I came across Aesthetic Loop, a platform that's generating buzz among medical aesthetics...
MY SALON Suite’s Growth in Minnesota Reveals a Shift in Medspa Business Models
As the aesthetics industry evolves, a new wave of medspa business models is emerging—and one name at the center of it is MY SALON Suite®. With franchise owner Brian Farrell opening his sixth Minnesota location, including the newest in Blaine, it’s clear the salon...
NowSecure Urges Enterprises to Ban the DeepSeek iOS Mobile App
A recent report by NowSecure, a leading mobile app security firm, has raised serious concerns about the DeepSeek iOS mobile app, urging businesses to ban its use due to critical security vulnerabilities. For medspa professionals who handle sensitive client data, this...
How Med Spas Can Compete in the Convenience Economy: Lessons from Pinch’s Expansion to Seattle
The world is changing, and convenience is king. People don’t like to wait—whether it’s for food, transportation, or even beauty treatments. We’ve talked a lot about how med spas need to pivot to meet consumer demand, covering everything from ecommerce to walk-in Botox...
COO Lindsay Malachowski Bids Farewell to SKINNEY Medspa
After eight transformative years, Lindsay Malachowski has announced her departure as Chief Operating Officer of SKINNEY Medspa and Wellness. Her departure marks the end of an era for one of the most influential names in the medspa industry, but it also signals an...
Why Every Medspa Owner Is Buying Machines Wrong (And How The Client-First Machine Method™ Fixes It)
The most common mistake medspa owners make over and over again when buying a new device: they focus on what’s trendy, what competitors are using, what fits within their budget, what gives good results, the price, or what sales reps promise will be the next big thing....
Future-Proof Your Medspa: Why An Online Store Is No Longer Optional
Why Your Medspa is Missing Out on Easy Money: A Digital Wake-Up Call As a medspa consultant, I see it constantly: beautiful websites showcasing amazing services... with no way to actually buy anything from them. Let me be direct - your website isn't a digital...
Where Did All the Reviews Go? Google’s Latest Bug is Hitting Locals—Will They Come Back?
If you’ve recently checked your Google Business Profile and noticed reviews missing, you’re not alone. A major Google bug has been causing reviews to disappear from local business listings since around February 7, 2025. Many business owners, including medspa...
Salma Hayek Pinault Embraces Natural Beauty as New Face of Ultherapy PRIME
In a groundbreaking partnership announced on April 9, 2025, Merz Aesthetics® has named Academy Award-nominated actress Salma Hayek Pinault as the first-ever global brand ambassador for their next-generation nonsurgical skin lifting technology, Ultherapy PRIME®.
XWELL Expands into the Medspa Sector: What It Means for the Industry
XWELL, a company traditionally focused on wellness services, has announced its expansion into the medical spa sector with plans to acquire multiple medspa locations by the end of 2025. This move aligns with the industry’s growing trend of strategic mergers and...
Federal Judge Halts Compounded Copies of Eli Lilly’s Weight Loss Drugs
Date: March 6, 2025Source: The Hill In a game-changing ruling, a federal judge in Texas has stopped compounding pharmacies from making affordable versions of Eli Lilly’s blockbuster weight loss drugs, Zepbound and Mounjaro. On March 5, 2025, Judge Mark Pittman upheld...
Is Allergan Scaring MedSpa Owners into Loyalty? Dr. Subbio Calls Out Pushy Tactics
Dr. Christian Subbio’s viral Instagram post with 603 shares, 293 comments, 2,871 likes (at the time of this posting) has medspa owners buzzing. The Philly plastic surgeon blasted Allergan, claiming their Botox ad (patients leave at “twice the rate” when switched off...
Novo Nordisk’s Direct-to-Consumer Wegovy: The Devastating Impact on MedSpas
The End of an Era: How FDA's Shortage Declaration and Novo's DTC Move Are Crushing MedSpa Revenue Streams The weight loss industry is undergoing a seismic shift as pharmaceutical giant Novo Nordisk launches its direct-to-consumer (DTC) NovoCare® Pharmacy program,...
Skinbetter Science’s Pricey Pill Promise: Is BioRewind Worth Adding to Your Medspa Menu?
As Medspa owners and practitioners, it it s a never ending job keeping up with the latest skin care products solutions to help your clients... and stay stay innovative, progressive and ahead of the competition. Skinbetter Science launched their new skin supplement on...
How Much Should Your MedSpa Spend on Marketing? The Data-Driven Answer
As a medical spa professional, you've probably asked yourself: "What percentage of my revenue should I invest in marketing?" It's a critical question that can make or break your practice's growth and visibility in an increasingly competitive landscape.You'll want to...
“How Do I Keep Clients From Leaving After the Peptide Ban?” – Your Top Questions Answered
You Are Not Alone Over the past month, MedSpa Mastery readers have flooded not just our emails, but social sites, quora, forums, reddit with the hundreds of questions about the compounded semaglutide/tirzepatide ban. Here are the top questions we’re hearing regarding...
Best Neuromodulator ROI 2025: Cost Comparison Botox, Daxxify, Juveau, Dysport, Xeomin & Letybo
Best Neuromodulator 2025: Compare Botox, Daxxify, Juveau, Xeomin & Letybo Medical Spa injectors all have their favorites, but if you are new to the industry or are considering adding Letybo to your neuromodulator offerings, then understanding the ROI associated...
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Medical Director vs. Collaborating Physician: What Every Medspa Owner Needs to Know
Are you planning to open a medspa or already running one? Understanding the crucial roles of Medical Directors and Collaborating Physicians could be the difference between a thriving business and potential legal complications. In this comprehensive guide, we'll break...
Tikitoro, Skincare Brand for Kids and Teens, Secures Investment on Shark Tank
Tikitoro, a pioneering skincare and haircare brand for children, has made waves after securing ₹25 lakh (around $30,000 USD) from Namita Thapar on Shark Tank India Season 4. This strategic investment is set to propel the brand forward, focusing on new product...
CDC Investigating Botox-Related Illnesses in Multiple States
The Centers for Disease Control and Prevention (CDC) is investigating a concerning outbreak of botulism-like illnesses linked to counterfeit or mishandled botulinum toxin injections, commonly referred to as "Botox." This investigation comes after reports of adverse...
How To Barter Services Correctly: With Service Template
Starting a medical spa—or any business, really—often feels like a crash course in resourcefulness. When funds are tight, you might find yourself exploring creative options, including bartering services. Sure, in a perfect world with unlimited budgets, bartering...
HIPAA Compliance and Your Website: Don’t Fall for the Myths and Scare Tactics
Recently, a Medical Spa Owner reached out to us to share an experience they were pretty annoyed by: they received a call from a website design company claiming their site wasn’t HIPAA-compliant because of the platform it was built on. Specifically, the caller told...
20 Ways to Answer the Question, “How Are You?” (And 20 Ways Not To)
Whether you’re an injector, microblader, esthetician, laser technician (or really any job that provides a service to people on the daily) you see countless clients each month—and hear the question, “How are you?” just as many times. While it might seem like throwaway...
How To Reset Your Instagram Algorithm: A Fresh Start For Your Feed
When Scrolling Takes a Turn What is the saying - "it's all fun and games until someone gets hurt?" Okay, maybe hurt is extreme, but if you are like me and while doom scrolling you come across a post - and no I won't name names - that is so odd, disturbing, crazy,...
Compounding Pharmacies Fight Back: Why Semaglutide Access Matters
Last December, the FDA announced "shortage" of tirzepatide, last month about Eli Lilly suing Medspa, and just last week, we saw the FDA announce that compounding pharmacies must stop the production and sale of semaglutide. Now, compounding pharmacies are taking legal...
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Inversion Therapy: How One Doctor’s Upside-Down Botox is Changing the Face Game
Think your idea of Botox is set in stone? Dr. Barry Weintraub’s head-spinning approach—literally tilting patients upside down—reshapes expectations. Fewer bruises, more natural-looking results, and a whole new way to say “bottoms up” to beauty.
This Version of “Creep” Shows What Your MedSpa Can Learn About Standing Out
This remarkable version of “Creep” isn’t just another cover; it’s a masterclass in reinventing the familiar. Learn how drawing on your personal style, creative collaborations, and genuine authenticity can help your medspa stand out in a crowded marketplace.
3 Things to Focus On to Make Your Aesthetics Business Successful in 2025
As an aesthetician, you’re not just in the business of providing effective treatments - you’re also running a business that needs strategy and structure in order to thrive. The aesthetics industry is evolving rapidly, with new trends, technologies, and client...
Getting to the Bottom of It: Howard Stern and Injector Chris Talk ‘Hole Tox
When Howard Stern turned his attention to “Hole Tox,” Injector Chris stepped into the limelight, offering insight into anal Botox treatments for comfort and pleasure. As sexual wellness enters mainstream conversation, these niche procedures challenge old taboos.
Our Favorite Alternative To Instagram For Brand Building is Not Just For Introverts
All hail the natural entertainers who just kill it on Instagram. I am here for every Subbio/Youn/Dr.Miami/Dr.Lee collab/fakefight/voiceover... And who doesn't love a good Savannah Boda clap back. But most of us are unable to accurately project that same level of...
10 Questions to Ask The Vendor Before You Buy Your Next (or first) Treatment Machine
Here we go, here we go, here we go again... The end of the year approaches, and this means medspa owners find themselves on the receiving end of the laser rep who has a "demo machine" that just happens to be available — but only if you act fast. The urgency, the...
This Is What People Spend Their Money On In January and February: 2025 Strategy for Medical Spas
The post-holiday period presents unique challenges and opportunities for medspas. As consumer priorities shift from gifting to self-improvement, it’s crucial to adapt your strategies to capitalize on the “New Year, New Me” mindset. From fitness and body contouring to wellness and recovery services, discover how to align your offerings with the latest consumer behavior trends and embrace the digital landscape to drive growth and success in the traditionally slower months of January and February.
HIPAA Compliance and Business Associate Agreements (BAAs): What Medspas Need to Know
Is your medspa HIPAA compliant? Discover who qualifies as a Business Associate, when to use a Business Associate Agreement (BAA), and how to implement effective training and security measures to protect Protected Health Information (PHI). This guide covers key compliance requirements, including managing PHI access, employee training schedules, and vendor agreements.
Parallel Health’s “Blue Biotic” Challenges Botox with Cutting-Edge Microbiome Science
Precision peptides meet microbiome science to promise 150% wrinkle reductionNews provided by EIN Presswire Dec 09, 2024, 9:02 AM ET Parallel Health, a trailblazer in the skincare industry, has launched a revolutionary anti-aging product, "Blue Biotic," harnessing the...
Canadian Aesthetics Congress 2025 Offers Free Tickets for Select U.S. Clinics
The Canadian Aesthetics Congress 2025 is offering free tickets to select U.S.-based aesthetic professionals as part of a BC tourism development initiative, including workshops, live demos, and a Whistler tour
The Rising Costs of Cosmetic Surgery: What Medspa Owners Need to Know for 2025
With the rising costs of cosmetic surgery, medspa owners have a unique opportunity to position their businesses as affordable, effective alternatives. Explore key strategies for growth in 2025.
Generation Beta: Because “404: Generation Name Not Found” Was Too Long
2025 is here and let's give a big welcome to all the little adorable babies that have been born in the last couple of days, as we annoint you... Generation Beta. So we're really naming a generation after what tech companies call their buggy,...
Google Ads vs. Instagram Ads: Which is Better for Your Medspa?
Should your medical spa focus on Google Ads or Instagram Ads? Compare costs, ROI, and strategies to decide which platform will grow your business.
Step-by-Step Guide to S.M.A.R.T. Goals For Your Business
Setting SMART goals is a game-changer for medspa growth. Learn how to define Specific, Measurable, Achievable, Relevant, and Time-Bound objectives, backed by neuroscience, and download our free tools to start your 2025 right.
Good Faith Exam vs. Consultation: What’s the Difference?
If you've ever wondered about the difference between consultations and Good Faith Exams in your medspa, you're not alone! Let's dive into why these get mixed up and what you really need to know to keep your practice both client-friendly and legally compliant.What's...
Dry January and Beyond: How Cutting Alcohol Could Transform Your Business and Life
Dry January isn’t just a trendy challenge—it’s an opportunity to reevaluate habits and unlock new potential. Beyond the well-known health perks, reducing alcohol consumption can boost focus, creativity, and overall success. For medical spa professionals, where energy...
Does Adding Vitamin B to Tirzepatide Formulations Make Them FDA-Compliant?
With the FDA’s tirzepatide shortage resolved, compounding pharmacies are introducing formulations with Vitamin B. Here’s what medspa owners and providers must know about compliance and patient care.
Should You Hire a Digital Marketing Company for Your Medspa? 10 Questions to Ask First
I get it—digital marketing can feel overwhelming. As someone who has run a digital marketing companies and worked with countless medspa owners, I’ve seen firsthand how confusing and intimidating this world can be. Many medspa owners think marketing is just about...
Google Search for Aesthetic Businesses: A Simple Guide
What You Need to Know Google helps potential clients find your medspa when they search online. Think of it like a massive directory that ranks businesses based on how helpful and trustworthy they are. Why This Matters for Your Medspa Every second, thousands of people...
Should You Hide Instagram Likes?
Hiding Instagram likes is a divisive feature. Some medspa owners see it as a way to prioritize authentic engagement, while others worry about its impact on transparency and brand perception. This post explores the data, mental health implications, and strategic insights to help you decide whether hiding likes aligns with your social media goals.
Mel Robbins, Marcus Aurelius, and Buddha Walk Into a Bar: The Timeless Secret to Peace in 2025
Whether it’s ancient Stoicism, Eastern philosophy, or contemporary self-help, the message is consistent: your peace doesn’t depend on the actions of others but on how you respond to them.
The holiday season, with its highs and lows, reminds us that we can’t control how others behave, but we can control our boundaries, reactions, and mental state. This approach isn’t about apathy—it’s about freedom.
Are You On Threads? The Social Media Site, Not The Face
You've seen it. Threads showed up on Instagram like a new toy in a Happy Meal. But the kind that you aren't sure what to do with. Well, if you are on it, dig in, because you are one of 275 million people light tweeting (because isn't that really what it is?) every day...
Flycatcher Medspa: Revolutionizing Men’s Aesthetics in Spicewood, Texas
Flycatcher, a pioneering medical aesthetics practice exclusively for men, has officially opened its doors in Spicewood, Texas, offering a range of non-invasive, anti-aging treatments tailored to male clientele. A Male-Centric Approach to Aesthetics Recognizing the...
How to Ensure Your Medspa Website is Compliant
Compliance is more critical than ever for medspa websites. From cookie consent to data privacy, medspas must adhere to legal standards to ensure client trust and avoid potential fines. This guide covers the key compliance elements your medspa website needs, why they...
Guest Contributors
Become a Guest Contributor on MedSpa Mastery Are you passionate about the medspa industry and ready to share your expertise? MedSpa Mastery invites thought leaders, industry experts, and practitioners to contribute to our blog, reaching a growing audience of medspa...
How to Handle Bad Google Reviews
Bad Google reviews can be challenging, but they’re also an opportunity to demonstrate your professionalism and commitment to client satisfaction. Learn how to respond thoughtfully, resolve issues, and maintain your medspa’s stellar reputation.
Top AI Platforms for Aesthetic Businesses: Enhance Customer Experience with Virtual Try-Ons, Simulators, and More
The aesthetic industry is buzzing with advancements, and artificial intelligence (AI) is leading the charge. From virtual try-ons to personalized consultations, AI-powered platforms allow aesthetic businesses to elevate client experiences and streamline operations....
How to Become an Aesthetic Nurse: A Complete Guide to a Rewarding Career
Are you interested in combining healthcare expertise with the art of cosmetic treatments? If you're passionate about helping others achieve confidence in their natural beauty, a career in aesthetic nursing might be perfect for you. This detailed guide will walk you...
Aesthetic Nurse Salary Guide: State-by-State Comparison (2024)
Are you considering a career as an aesthetic nurse or wondering how your current salary compares to other states? This comprehensive guide breaks down aesthetic nurse salaries across the United States, helping you understand earning potential in this growing field....
Understanding the Legalities of Compounded Tirzepatide: What Medspas Need to Know
Published on November 1, 2024 As medspas increasingly incorporate weight loss treatments into their offerings, tirzepatide has emerged as a notable option. However, the legal landscape surrounding the compounding of this medication is complex and evolving. This...
Virtual Consultations: Why Every MedSpa Should Offer Them
Why Virtual Consultations Matter for MedSpas Virtual consultations have become a vital tool for medspas looking to stay competitive. By offering virtual consultations, medspa owners can reach clients who may not have easy access to in-person visits or who prefer the...
Top 10 Essential Sites to List Your Medspa for Maximum Exposure and Visibility
In today’s digital age, optimizing your medspa’s online presence is essential for attracting clients and driving growth. From Google My Business to industry-specific directories like RealSelf, each platform offers unique advantages to medspas looking to reach...
Celebrate National Healthy Skin Month at Your Medspa
What is National Healthy Skin Month? Every November, National Healthy Skin Month focuses on raising awareness about skin health and promoting healthy skincare practices. This is a prime opportunity for medspa owners to educate their clients and attract new ones with...
