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The Medspa Owner’s Guide to Hiring and Training a Top-Tier Nurse Injector
How to bridge the skills gap and build your dream aesthetic team from the ground upEvery medspa owner knows the struggle: you're turning away clients because you can't find qualified nurse injectors. The aesthetic industry is exploding, but skilled injectors remain one of the scarcest resources in our field. While nurses are eager to enter aesthetics, most training programs only scratch the surface with their two-day crash courses. The real training—the kind that creates confident, skilled...
The Legal Facelift: How to Build, Run, and Transition a Compliant Med Spa – Part II
Thinking of opening a med spa? This post explains legal requirements, ownership models and entity types to keep your practice compliant. Read Part I now.
AmSpa Names 25 Distinguished Women in Medical Aesthetics 2025: Industry Leaders Recognized at WALC Conference
News provided by American Med Spa Association, LLC Aug 06, 2025, 09:00 ETThe American Med Spa Association (AmSpa) has unveiled its prestigious list of Distinguished Women in Medical Aesthetics 2025, honoring 25 exceptional leaders who exemplify excellence,...
The Legal Facelift: How to Build, Run, and Transition a Compliant Med Spa – Part I
Thinking of opening a med spa? This post explains legal requirements, ownership models and entity types to keep your practice compliant. Read Part I now.
Spring Holiday Promotions That Drive Revenue: How to Market Your Medspa Specials in the AI Era
Learn how to create data-driven, AI-enhanced marketing campaigns for your medspa’s Easter, Mother’s Day, and Father’s Day promotions that maximize visibility and conversions in 2025.
The Decline of Extreme Aesthetics: How Medspas Can Pivot to Natural Beauty & Holistic Wellness
As the era of exaggerated ‘Instagram face’ aesthetics declines, medspas must adapt to demand for subtle enhancements, regenerative treatments, and wellness-driven care. Learn strategies to thrive in this new landscape.
“How Do I Keep Clients From Leaving After the Peptide Ban?” – Your Top Questions Answered
Facing client backlash due to the compounded semaglutide/tirzepatide ban? Discover scripts, tools, and strategies to retain trust, communicate effectively, and pivot your medspa’s weight loss programs without losing revenue.
Best Neuromodulator ROI 2025: Cost Comparison Botox, Daxxify, Juveau, Dysport, Xeomin & Letybo
Discover the best neuromodulator for your medspa in 2025. Compare Botox, Daxxify, Juveau, Dysport, Xeomin, and the newly FDA-approved Letybo. Plus, use our ROI calculator to price treatments profitably!
Best Neuromodulator ROI 2025: Cost Comparison Botox, Daxxify, Juveau, Dysport, Xeomin & Letybo
Discover the best neuromodulator for your medspa in 2025. Compare Botox, Daxxify, Juveau, Dysport, Xeomin, and the newly FDA-approved Letybo. Plus, use our ROI calculator to price treatments profitably!
How Much Should Your MedSpa Spend on Marketing? The Data-Driven Answer
A comprehensive guide revealing the optimal marketing budget for medical spas, backed by industry data and expert insights. Understand how to strategically allocate your marketing dollars for maximum growth.
Why Every Medspa Owner Is Buying Machines Wrong (And How The Client-First Machine Method™ Fixes It)
Discover why medspa owners are wasting money on machines their clients don’t want—and how The Client-First Machine Method™ helps you grow smarter by serving your best clients first.
New Rules Crack Down on Bad Behavior at Medical Conferences
Medical conferences are cracking down on unprofessional behavior with new policies aimed at fostering respect and inclusivity. These initiatives, led by organizations like the Society of Thoracic Surgeons, offer valuable lessons for all professional settings—including medspas
The Medical Spa Boom & Bust Cycle: Surviving the Correction and Thriving in a Maturing Industry
Discover how the medical spa industry is entering a critical correction phase. Learn what you need to do to survive, grow, and thrive as the market matures. Expert insights for medspa owners navigating the boom-and-bust cycle.
What Is The Best Medspa Software? A Comprehensive Comparison for 2025
Discover the best EMR systems for medspas in 2025. Compare features, pricing, and scalability to find the perfect fit for your practice.
Medical Director vs. Collaborating Physician: What Every Medspa Owner Needs to Know
Confused about the difference between a collaborating physician and a medical director for your medspa? This guide explains their roles, costs, and state requirements.
How To Barter Services Correctly: With Service Template
Starting a medical spa—or any business, really—often feels like a crash course in resourcefulness. When funds are tight, you might find yourself exploring creative options, including bartering services. Sure, in a perfect world with unlimited budgets, bartering...
HIPAA Compliance and Your Website: Don’t Fall for the Myths and Scare Tactics
Learn the truth about HIPAA compliance for medspa websites and why it’s about how tools are used, not the platform. Avoid scare tactics!
20 Ways to Answer the Question, “How Are You?” (And 20 Ways Not To)
Client interactions start with simple questions like, ‘How are you?’ Learn 20 thoughtful, engaging ways to respond that build connections and set the tone for appointments, plus what not to say.
What Are Aesthetician Bridge Practices?
Learn how aesthetician bridge practices enhance patient outcomes, improve safety, and increase satisfaction in medspas. Discover actionable insights and examples.
How To Track Medical Spa Employee Performance: Importance and Free Template
Discover how leading medical spas use smart performance tracking to drive growth, motivate staff, and maximize revenue. Download our proven tracking template and implementation guide.
Good Faith Exam vs. Consultation: What’s the Difference?
If you've ever wondered about the difference between consultations and Good Faith Exams in your...
Will the Lipstick Effect Shine in 2025 Amid Economic Uncertainty?
As economic uncertainty looms in 2025, the beauty industry leans on the enduring ‘lipstick effect’—the tendency for consumers to indulge in small luxuries during tough times. Explore its history, current trends, and strategies for medspas to thrive in challenging conditions.
This Version of “Creep” Shows What Your MedSpa Can Learn About Standing Out
This remarkable version of “Creep” isn’t just another cover; it’s a masterclass in reinventing the familiar. Learn how drawing on your personal style, creative collaborations, and genuine authenticity can help your medspa stand out in a crowded marketplace.
3 Things to Focus On to Make Your Aesthetics Business Successful in 2025
As an aesthetician, you’re not just in the business of providing effective treatments - you’re also running a business that needs strategy and structure in order to thrive. The aesthetics industry is evolving rapidly, with new trends, technologies, and client...
What Wellness and Longevity Treatments Should Your Medspa Add? A Guide for Every Level
One of my favorite things about AI (and there are a lot of them) is the rapid increase towards understanding more about the wellness and longevity of humans. The trend is not new, ancient civilations were obsessed with it, but AI has catapulted us in to the future at...
How to Say “No” to a Medspa Client—With Compassion and Care
In the medspa world, it’s common for clients to request treatments they may not need, whether it’s the latest trend or just a bit more of what they’ve already received. As medspa professionals, your role is twofold: enhancing appearances and protecting your clients’...
The Future of Beauty and Longevity is Coming to the U.S.
Medspas have been evolving rapidly, but have you noticed the shift toward something bigger? It’s no longer just about Botox and facials (though those will always have their place). The industry is moving toward a holistic vision of beauty, health, and longevity—and...
Don’t Get Banned or Fined: The Medspa Owner’s Guide to SMS Marketing Compliance
One of our readers recently reached out after being banned from Mailchimp, suspecting it was due to a promotional text about Botox. We won’t name names (your secrets are safe here!), but this story is a cautionary tale for all medspa owners. Getting banned from your...
Breaking Free from Key Person Dependency in Your Medspa
I recently found myself at the Neuroscience Educational Institute Global Conference in Colorado Springs. I'm no neuroscientist, but I was there because all the super-smart friends I somehow managed to make over the years were presenting. Meanwhile, me, the “businessy”...
How to Address Problem Employees in Your Medspa: A Science-Backed Approach
You thought you were building a dream team. You hired talented individuals, brought in team lunches, went to conferences, maybe took them out to blow off steam after busy days and ultimately created a welcoming work environment. But now, you’re walking on eggshells...
Why Medspas Should Embrace Wellness Services for Pre- and Post-Menopausal Women
Menopause is no longer a hush-hush topic—it’s a movement. Actually it has been dubbed The Menopause Moment, and it is about time. Women are embracing this life stage with openness and empowerment, and the wellness industry is taking notice. For medspa owners, this...
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